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ReFUEL4 Blog

ReFUEL4 Success Story: Metadata

“Understanding the importance of rotating creatives is imperative for all advertisers. Once we showed our clients the work...

7 Things You Need to Know to Shine as an Offsite Freelance Designer

Being an offsite freelance designer comes with many incentives and rewards. You get to manage your own schedule, select...

How Architecture Makes Me a Better Graphic Designer

Architects and graphic designers must be creative and artistic thinkers. Both offer professional design services, one in...

Design Mantras Every Design Guru Knows

As designers, we all have (and should have) different ideas about possible creative/visual solutions to a marketing issue. D...

Want to create and optimise up to 140,000 ads* in under 5 minutes?
Facebook recently launched a beta of Dynamic Creative Optimization (DCO) for advertisers.  With DCO  you can now automate...
Is AI an Advertiser's Friend or Foe?

If the mention of Artificial Intelligence conjures up images of a '50s sci-fi movie with tin-lined robots and fishing line...

Predictive Analytics - A Crystal Ball to Peer Into Future Market Wants

As most advertisers readily admit, the ability to peer into the future would make their jobs infinitely easier. Whether a...

Using AI Technology to Create Smarter Ads

Thanks to new technologies such as artificial intelligence (AI) and automation, advertising is no longer a subjective,...

The Anatomy of a Successful Online Campaign

Despite its relatively short lifespan thus far, online advertising has already experienced a significant amount of growth....

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2017: The Age of AI in Advertising

This year, Artificial Intelligence technology is poised to take on the ad world in ways that are more pervasive and sophisticated than ever before.

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