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ReFUEL4 Blog

5 Reasons Display Advertising is Here to Stay

The advent of display advertising has been something less than auspicious. Advertisers complain about poor ad campaign...

Why Staying Top of Mind is Easier with Remarketing

On any given day, an individual consumer might shop on their tablet before their morning shower, continue the search with...

Getting Personal is Key to Mobile App Marketing

With the absolute explosion of mobile devices throughout society over the last decade, campaigns that are meant to target...

How to Pick the Right Ad Creative Design Service

When it comes to finding an ad creative design service for your business, you have a wide range of options. There are plenty...

Tried and A/B Tested: 5 Best Practices for Every Marketer

A/B testing, or split testing, is a method for determining which ad creatives are most effective for your business. By...

Your 5-minute Crash Course on Advertising Metrics

One of the most common tropes in popular media is the image of an airline pilot flying blind. He is forced to fly strictly...

Why Entering New Markets is Actually Nothing New

Do you remember when you were a kid and would see a realtor taking down the For Sale sign from the vacant house just down...

7 Digital Marketing Trends That Will Be Big in 2018

Digital marketing is always evolving in line with consumer tastes, technology and social change. What was popular last year...

Facebook Successes: Onnit lifts Campaign Performance with Creative Optimization


What does Onnit do

Onnit aims to inspire people to achieve peak performance through a combination of unique products and...

How to Optimize Display Advertising with the Right Tools

Like cell phones and fidget spinners, display ads come in a variety of shapes and sizes. Also like cell phones and fidget...

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2017: The Age of AI in Advertising

This year, Artificial Intelligence technology is poised to take on the ad world in ways that are more pervasive and sophisticated than ever before.

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