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ReFUEL4 Blog

How to Get Your Display Ads in Front of the Right Target Audience

As a strategy to help businesses monetize website traffic, display ads got off to a less than auspicious start. For many...

14 Astonishing E-Commerce Stats You Ought to Know

 

Real-life store closings hit record numbers in 2017. With more than 7,000 stores being shuttered in the U.S., those...

7 Digital Marketing Trends That Will Be Big in 2018

Digital marketing is always evolving in line with consumer tastes, technology and social change. What was popular last year...

How to Optimize Display Advertising with the Right Tools

Like cell phones and fidget spinners, display ads come in a variety of shapes and sizes. Also like cell phones and fidget...

Social Media Advertising: What You Need to Know Before Diving In

Social media has been the biggest cultural phenomenon in marketing and advertising this decade, so it's no wonder that so...

10 Smart Tactics for Guaranteed Success with Remarketing

According to DMN, 67 percent of visitors who don't make a purchase the first time they visit a website do make a purchase...

Is A/B Testing Your Campaign Worth the Time?

A/B testing (or split testing) has long been a staple tool for marketers, a useful way of testing two or more creatives...

3 Ways Tech can Help You Get the Best ROI from Ads

In the competitive world of digital marketing, singular details can often be the difference between commonplace and...

Why Digital Advertising Needs to Be Built Upon Data

Few of us fully appreciate how dependent we are on data to make our lives easier and more efficient. Data helps us find new...

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2017: The Age of AI in Advertising

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