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ReFUEL4 Blog

Why Digital Advertising Needs to Be Built Upon Data

Few of us fully appreciate how dependent we are on data to make our lives easier and more efficient. Data helps us find new...

Essential Ways Technology Is Shaping the Future of Learning

There's no doubt about it: Technology is revolutionizing nearly every part of our lives. From smart appliances that turn...

ReFUEL4's Equal Value Model

"Everyone is born equally capable but lacks equal opportunity." -- Pierre Omidyar, Founder of eBay

Riding the Waves of the Gig Economy

The employment market used to focus primarily on traditional 9 to 5 salaried jobs. That was the ultimate achievement for...

The Importance of Creatives in Online Ad Optimization

The first banner ad on the internet dates back to 1994, when ventures like Prodigy sold space on their portals to generate...

Part 2/2: Are Human Designers Necessary Anymore?

In Part 1, I looked at the relationship between people, technology and design and how it is impacting you as a designer? Here,...

Part 1/2: Are Human Designers Necessary Anymore?

Design is going through a renaissance. Every publication you read these days seems to have an article about the importance...

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2017: The Age of AI in Advertising

This year, Artificial Intelligence technology is poised to take on the ad world in ways that are more pervasive and sophisticated than ever before.

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